Content marketing and Analytics for SaaS Companies.
We focus heavily on three things
There are a lot more details, but at our core, this is what we do and this is why you should hire us. We create content that drives trials and track everything with analytics so you know we are crushing it.
Content Marketing
We’ll develop a content strategy, that’s SEO friendly, ranks high in search engines and specifically targets your audience. Then well create your content, publish and market your content.
Trials and Paid Users
If you’re a SaaS company, we’ll drive SaaS trials and paid users. If you’re business with an online presence we’ll drive leads and sales to your website.
Analytics
We are experts at Google Analytics and Product analytics platforms so we can help you track everything including new SaaS trials, paid users, leads and sales.
Our 5 step process
This is the method we’ve used to maximize results for our clients.
Step 1: Research
We’ll dive deep into your analytics and web history to see what has converted in the past, and then we’ll use our proven content research tools to understand what your target market is search for online.
Step 2: Strategy
We will then develop a list of content to create over the next few months and how we’re going to marketing it to generate new trials and paid users to your SaaS business.
Step 3: Content Writing and Creation
At this point, we are grinding, which includes creating and optimizing content according to the content plan and calendar we laid out in the previous step. .This usually takes place about a week or two after you start working with us.
Step 4: Content Marketing and Promotion
While our content plan strategically promotes itself, there is still marketing we do. This might sharing on social media, reaching out to influencers we mentioned in your content, of finding natural ways to link to your website.
Step 5: Analysis and Reporting
Get excited because this is why you’re working with us. We’ll show you results regularly, and not just traffic numbers. We’ll show you how many new conversions, trials, leads and sales your getting, and how where going to keep growing those numbers.